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Trust & Standards

Lead Quality Standards

B2B focused GEO based Transparent process
Restoration lead quality and call criteria standards
Restoration call quality review standards

Quality framework

Define call quality before the campaign starts

A qualified call is not based on opinion after delivery. Service match, GEO, connection, duration and exclusions should be documented in the buyer agreement.

  • Service match
  • GEO match
  • Live connected call
  • Contract-based exclusion rules

Usually valid

Calls that match the campaign

A live caller with a genuine restoration need inside the confirmed service area.

  • Correct service category
  • Inside target GEO
  • Meets connection criteria
  • Not an excluded duplicate

Common exclusions

Calls reviewed under the invalid-call policy

The exact treatment is controlled by the signed agreement.

  • Spam or robocalls
  • Wrong service
  • Outside agreed coverage
  • Clear duplicate or dead-air situations

Call Recording

Where legally permitted, recordings can support quality and billing review.

Answer Speed

Buyer response time affects caller experience and potential conversion.

Dispute Review

Questions should be raised within the review period defined in the agreement.

Questions answered

Lead quality FAQs

Clear answers to the most common questions businesses ask before starting a campaign.

Are all connected calls billable?

No. Billability depends on the specific criteria in the campaign agreement.

Can a call be disputed?

Yes, according to the evidence and review process defined in the agreement.

Do you guarantee a sale?

No. The call can match agreed criteria without guaranteeing a booked job or revenue.

Why does answer speed matter?

Restoration callers often have urgent needs and may contact another company if the call is not answered.

Request Restoration Call Availability

Tell us which restoration services and geographic markets your company wants to target. Our team will review current campaign availability and contact you.

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